Central Retail Corporation is ready for the e-commerce race, aiming to double its online sales to 10 billion baht this year. Nicolo Galante, chief executive of Central Group’s retail business, said the company is investing billions of baht in technology, teams and new services in order to take the lead in the e-commerce business by 2021. […]
Read MoreDigital advertising in the country this year should reach 124 billion baht, marking growth of 4.8%, thanks to consumer sentiment rebounding, the upcoming general election, government stimulus and fast online media growth, says a marketing and media network. The digital channel will have growth of 20% and is expected to nearly equal the value of TV […]
Read MoreThanks to the growing popularity of online shopping in Thailand, e-commerce is expected to have the brightest growth prospects this year, while book rental, handicraft and conventional furniture are forecast to face the bleakest outlook. Thanavath Phonvichai, vice-president for research at the University of the Thai Chamber of Commerce (UTCC), said Thais buy more products online […]
Read MoreTHAILAND’S total advertising spending in 2019 will see about 4.8 per cent growth over last year. Pathamawan Sathorn, managing director at Mindshare, says the total advertising spending in the country this year will grow to Bt124.2 billion, around 4.8 per cent above 2018. Analog TV continues to lead in advertising at Bt37.5 billion, or about […]
Read MoreMore than 100 million plastic bags have not bee used at Thailand’s 7-eleven stores in the past month, valued at more than 20 million baht. CP All Public Company, the sole operator of 7-Eleven convenience stores in Thailand, announced its intention to reduce and, eventually, to eliminate the use of single-use plastic bags at all […]
Read MoreThailand’s franchising business is thriving, with more than 50 food and services chains planning to explore opportunities in Thailand this year, says a franchise consultancy. Sethaphong Phadungpisuth, managing director of Gnosis Co, said those chains are from both local and international brands. Most of them are in the food, beverage, learning centre and cleaning sectors. Thanks […]
Read More
Thailand
