Indonesia: Consumers prefer cheaper cigarettes as purchasing power weakens: Sampoerna
Consumers are looking for affordability when purchasing cigarettes as the increase in the tobacco excise and the economic impacts of the COVID-19 pandemic have hit people’s purchasing power, according to publicly listed cigarette maker PT HM Sampoerna. Sampoerna president director Mindaugas Trumpaitis said consumers seemed to have a growing preference for products with higher tar […]
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