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Thailand: Nielsen puts spotlight on online trends

Streaming, smart connected devices, authentic content, influencers and “shoppertainment” are among the key trends for Thai consumers to monitor this year, says data analytics firm Nielsen Thailand. “Thais will continue to watch streaming content in 2023, with 57% using video-on-demand in 2022, an increase of 97% from 2019,” said Aaron Rigby, managing director of Nielsen Thailand. Ad-based […]

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Thailand to Charge New Tourist Fees This Year

Thailand will collect new fees for passengers entering by air, land, and sea starting in June this year. The Thiger reports that visitors who arrive in Thailand will be charged a new tourist fee. Tourists arriving by air will be charged TBH 300 (USD 9.16) while those entering by land or sea will be charged TBH 150 […]

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Thailand: Demand sturdy as rice export target 7.5m tonnes

Thailand has set a rice export target for this year of 7.5 million tonnes, slightly lower than the 7.69 million tonnes exported in 2022. According to Ronnarong Phoolpipat, director-general of the Foreign Trade Department, following consultation with the Thai Rice Exporters Association, the department found global demand for Thai rice remains strong this year. He said […]

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Thailand: Taxi scam concerns visitors the most

Overpriced taxi services are the leading complaint among foreign tourists, along with poor garbage management and facilitation at the airport, according to the Tourism Council of Thailand (TCT). TCT’s quarterly survey, which polled 200 Western tourists in Thailand during the final quarter of 2022, showed satisfaction with taxi services received the lowest score of 3.5 out of […]

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Thai economy may grow 4% this year on tourism

BANGKOK: Thailand’s economy could grow as much as 4% this year, which would be the fastest rate in five years, bolstered by a rebound in the tourism sector and increased domestic consumption, the deputy prime minister says. Anticipated new investment will also help, Supattanapong Punmeechaow, who is in charge of economic affairs, told a seminar. […]

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