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Thailand: Brands urged to exploit ‘silver shoppers’

Brands need to pay more attention to senior citizens as this group has high purchasing power and is open to new products, according to Wunderman Thompson Thailand, a marketing communications agency. The company’s “Thailand Forgotten Shopper 2021” study gauged 350 Thai respondents aged 45-65. The study is part of Wunderman’s “Future Shopper 2021”, a global commerce […]

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Indonesia to Raise Tobacco Excise in 2022

Indonesia will raise the excise tax rate for tobacco products by an average of 12 percent in 2022, reports The Jakarta Post. The increase will be greater for machine-made cigarettes than hand-rolled cigarettes, which will see a maximum 4.5 percent hike.  Mulyani Indrawati said the decision took into account the government’s target to reduce smoking among […]

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Thailand: 2022 rice exports to reach 7.5m tonnes

Thailand set a target for rice exports of 7-7.5 million tonnes next year, up from an estimated 6 million tonnes this year, helped by sufficient water supply and a weak baht, making Thai grains more competitive. Speaking after a discussion with senior Commerce Ministry officials, Charoen Laothammatas, president of the Thai Rice Exporters Association, said […]

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