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Cambodia: ACLEDA launches online shopping platform
ACLEDA Bank Plc launched its online shopping platform which will enable customers to buy and sell goods and services and make payment in the real time.
Named ACELEDA E-Shop and launched yesterday, it is the mobile-based online shopping platform for the general public to buy-sell goods, services and to make payment settlements in real time via ACLEDA mobile.
Speaking at the launching ceremony, In Channy, President and Group Managing Director of ACLEDA Bank Plc., stated that online market is increasingly popular in the world, including Cambodia.
“The main reason that many people like to buy, sell goods and services via online platforms is convenience, time saving and transmission prevention in the context of COVID-19 pandemic,” Channy said.
“By observing this opportunity of the potential of the online market, ACLEDA Bank has developed and launched ACLEDA E-Shop, which is an online market that allows consumers and suppliers to virtually meet and exchange goods and services conveniently and effectively,” he said.
The First Store is the first good supplier displaying ten thousand kinds of goods on ACLEDA E-shop.
Bun Nara, General Manager of The First Store, said that the Store has been established since 2013 and that the company focuses on Value, Price and Service to fulfill customer satisfaction and their everyday needs.
Currently, the company has around 12000 items in store, he said.
“During the pandemic and technology era, E-shop has played an important role in business like Mart, so we have proudly partnered with ACLEDA E-shop to provide our customers a convenient way,” he said.
According to Channy, the bank is currently working with four other large stores with tens of thousands of items to serve the needs of customers and the public more conveniently and diversely.
The Ministry of Commerce is also developing an online marketplace for SMEs to display for sale their products.
The online market has been scheduled to be launched before the end of this year. The ministry is working with local payment companies and delivery service companies to enable this to happen.
According to Semantic Scholar, technology has shortened distances between continents, countries, cities and people. People living in different parts of the world now have similar tastes, perceptions, styles and accessibility.
“Online shopping and stores has opened the doors of globalisation as it allows consumers to buy products from anywhere around the world. This research develops a global online shopping model that will be help e-tailers / e-vendors to increase their customers worldwide.
“A global online shopping model for e-tailers is required to address large number of diversified customers. The current study represents an important contribution to the theories of consumer acceptance of technology, helping researchers to know and understand various factors having multiple effects on the acceptance of global online shopping.
According to Warren Hayashi, President, Asia Pacific, Adyen, 2020 was certainly a year like no other. While the global pandemic has shaken the world up, it has also offered businesses new opportunities and challenges.
Before the Covid-19 pandemic, consumers were already demanding shopping experiences that seamlessly link the online and offline. Click-and-collect, buy-online-return-in-store experiences were really just the tip of the iceberg.
It’s even more important that retailers think beyond online/offline moving forward, as consumers worldwide have had a taste of how flexible retailers can be – implementing buy-online-pick-up-in-store, endless aisle, curbside pickups, etc. – as cities around the world implemented lockdowns and retail restrictions to contain the pandemic.
“The unpredictability of the pandemic has shown us that brands have to be present in more channels. Stores with only brick-and-mortar presence were hit the hardest, and we see many brands quickly pivoting online. But the learning here is: it’s not just an ecommerce boom,” Hayashi added.
He pointed out that for Asia Pacific, the store continues to be an important part of retail, and unified commerce isn’t just about the digital storefront and the physical store.
“We’ve seen how social media and even instant messaging have become part of the shopping experience – and it’s important that brands consider the full customer journey as online and offline channels continue to blur.”
Given this in mind and Cambodia’s growing digitalisation and increasing use of e shopping platforms, ACLEDA seems to have the right formula to be among the leaders in diversified banking experience across the board.
Source: https://www.khmertimeskh.com/50980056/acleda-launches-online-shopping-platform/