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Bangkok Airways eyes CLMV market

Bangkok Airways has partnered with Thailand Convention and Exhibition Bureau (TCEB) to kick-off its campaign to attract meeting and incentive groups from the Cambodia, Laos, Myanmar and Vietnam (CLMV).

The “Fly and Meet Double Bonus” promotion for Myanmar was launched by Bangkok Airway’s sales chief, Varong Israsena Na Ayudhya, and TCEB’s director, Puripan Bunnag, at the Chatrium Hotel in Yangon.

Varong said: “With Bangkok Airways’ strong presence as a full service carrier in CMLV, as well as its flexible flight connectivity within domestic Thailand, linking the MICE cities [Bangkok, Phuket, Khon Kaen, Pattaya and Chiang Mai], we strongly believe this partnership will attract a growing number of CLMV business travellers into the country.”

The campaign offers a series of benefits and incentives for travel groups. For VIPs arriving at Bangkok’s Suvarnabhumi International Airport, TCEB will provide a special MICE lane with a fast-track service through immigration. It will also offer a financial subsidy up to Bt300,000 per group. Options for cultural visits, meet-and-greet services or Thai craft demonstrations of equivalent value to their financial subsidies will also be available.

Bangkok Airways says it will provide one complimentary ticket for every group of 50 passengers, FlyerBonus double points, an additional 10kg of baggage allowance, pre-assigned group seating, a special check-in counter, pre-check-in service, priority tagging and souvenirs.

To qualify, the inbound group must comprise at least 50 delegates, enter Thailand on a Bangkok Airways flight and stay at least two nights at a registered hotel or hold an activity at a venue certified by the Thailand MICE Venue Standard. The promotion campaign is applicable in all the four CLMV countries until September 2019.

Source: http://www.nationmultimedia.com/detail/Corporate/30344974